Leadership

26 Oct

Harnessing the power of story can transform both your corporate culture and your brand.

“Good morning city!”

Emmet Brickowski was a construction worker, your everyday guy. He followed printed instructions on how to fit in, have everyone like him, and always be happy.

But Emmet had a greater destiny: to become a Master Builder. Master Builders don’t have to follow instructions. Inspired by others, they create from what’s inside of them.

If you don’t know Emmet, you may have heard of The Lego Movie. The Lego Movie premiered in February 2014, grossing $468 million worldwide at the box office.

06:00 / Culture / Leadership / Marketing
11 Aug

Again, it is well that you should often leave off work and take a little relaxation, because, when you come back to it you are a better judge; for sitting too close at work may greatly deceive you. Again, it is good to retire to a distance because the work looks smaller and your eye takes in more of it at a glance and sees more easily the discords or disproportion in the limbs and colours of the objects.Leonardo Da Vinci[1. Leonardo Da Vinci, “Of Judging Your Own Pictures,” The Notebooks of Leonardo Da Vinci Complete, translated by John Paul Richter, 1883.]

When things are busy or stressful, it’s easy to get caught up in the doing and lose perspective. And, when you lose perspective, it’s hard to connect your day-to-day actions with what you desire over the long-term

Here are three ways taking a break can help you achieve long-term success.

21:00 / Inspiration / Leadership / Personal Development
04 Aug

Inspired organizations create environments where people want to come to work.

Achieving your company's vision requires having everyone in the organization working towards achieving that goal. Here are ten ways to inspire people in your organization on the way to achieving your company's vision.

10:10 / Leadership
14 Jul

Inspiring leaders see their companies’ journeys as grand stories.

Why are we drawn into stories about adventures? What is our fascination with journeys traveled by characters like Harry Potter or Katniss Everdeen or Washington crossing the Delaware or the fabulously named Rough Riders?

Mythology expert Joseph Campbell tells us that these adventures are all part of the hero’s journey—a schema laid out in his ground-breaking book The Hero with a Thousand Faces. The heroic quest predates written language and its primary structure can help guide teams through massive changes. This story structure is all but hardwired into the human brain: We tell stories this way because stories that follow this pattern release transformative psychological power.

20:35 / Inspiration / Leadership / Personal Development
17 Jun

WHAT YOU DO TODAY DETERMINES THE TYPE OF ORGANIZATION YOU CAN BECOME TOMORROW.

When you visualize daily, you align your thoughts and feelings with your vision. This makes it easier to maintain the motivation you need to continue taking the necessary actions.Hal Elrod, The Miracle Morning

Developing a vision creates energy and momentum in a company.

But, that energy usually fades over time. The pressure of the now takes over. The vision becomes something that will happen in the distant future.

The vision loses the power it was designed to have: create a passion to motivate you through anything in service of the better future you want.

06:21 / Inspiration / Leadership / Personal Development
10 Jun

When you create a list of core values, you have to create a list of the values as they are, not as you want them to be.

Perhaps the most popular corporate exercise of the last decade is creating a set of core values, those beliefs that form the foundation of the organization.

Unless this is done by the founder early on in the organization’s life— when the organization is close to a blank slate—chances are the list created by executives aren’t really core values.

These lists usually end up being the way the executives think they want people to behave and not the values that are actually guiding day-to-day behavior.

At their heart, true core values are the beliefs that guide behaviors. The values become internalized to the point of habit. They guide the way people naturally react to situations.

06:07 / Culture / Leadership
03 Jun

A company’s purpose flows expressly from its heritage and leads directly to its values. —James H. Gilmore and B. Joseph Pine III

A company’s purpose flows expressly from its heritage and leads directly to its values.James H. Gilmore and B. Joseph Pine III, Authenticity

A brand is a living entity with three elements: vision, culture, and customer. Leadership creates a vision that inspires employees whose behaviors—through direct interaction and marketing— translate your brand to your customers. These elements influence each other and collectively create a perception of the company. That perception is the brand.

Underlying all three of these elements is your purpose: what your brand stands for beyond profits. A purpose is why you exist.

06:14 / Leadership
20 May

short term wins don’t necessarily translate into long-term company health.—

Can the sum of a row of many victories over many years be defeat?General Löwenhielm in Gabriel Axel’s Babette’s Feast

New customers! More revenue! Huge ROI!

Immediate, positive results are attractive and addictive. It’s easy to understand why: People get praise from their bosses. The current market rewards quarterly capitalism with most investments currently being held somewhere between four and eight months—a big change from the average holding of over eight years during the 1960s.[1. Warren Fiske, “Mark Warner says average holding time for stocks has fallen to four months,” PolitiFact.com, 2016.] And, many people’s jobs depend on these immediate results.

06:15 / Leadership / Marketing