Do brainstorming sessions stress you out? Does the command to ‘just write down everything that comes into your head for the next five minutes’ short-circuit your brain, leaving you unable to conceive of any idea except perhaps having a medical emergency before it’s your turn...
You know you should probably spend less time working IN your business… And more time working ON it. But how? You can learn everything here. This kind of leverage is “1%” leverage. Not everybody does this. Which is all the more reason why YOU should! ...
Executives are expected to produce results, but the way they achieve them has evolved. The focus has shifted from heroic individual leadership to empowering and enabling employees, requiring strong people skills. Many executives struggle to adapt to this new reality, but we've identified a three-stage...
The Psychology of Winning by Denis Waitley is a classic self-help book that outlines the mindset necessary to achieve success in all areas of life. Although the book is primarily focused on personal achievement, the insights it offers can be applied to creating a strong...
A common misconception about effective leadership is that it's solely about taking charge and making decisions. However, great leaders understand the importance of humility, adaptability, and knowing when to step back. They don't "quiet quit," but rather employ a variety of tactics to navigate complex...
https://youtu.be/Ydf6X-NMHjs A setting like the NFL Draft, which is equal parts art and science, is ideal for the likes of Bryan Cranston and Aaron Paul, who play Walter White and Jesse Pinkman on the critically acclaimed television series Breaking Bad, to devise a winning strategy for...
Have you ever said “We need some new ideas & fresh thinking” only to have your team looking back at you with that deer-in-the-headlights gaze? Being creative on demand is tough - especially when many people don’t think they’re creative in the first place. Here’s a...
Building a cult brand is not only about creating a strong product or service, but also about fostering a positive company culture where employees thrive and contribute to the brand's success. In this article, we will delve into seven reasons why focusing on a positive...
https://youtu.be/xeQ9v6Vv91k Hornbach, a European DIY and garden chain, has launched a new advertising campaign encouraging gardeners to let their gardens run wild this year. The campaign promotes the idea that allowing nature to take its course is one of the best ways to ensure a healthy...
During the early days of wrestling, Vince McMahon and Linda McMahon pioneered using cult branding tactics to build a loyal following. They created larger-than-life characters, intense storylines, and unique marketing strategies that made fans feel like they were part of an exclusive club. This approach...