16
Sep
Mirrors vs. Bullhorns
16:12 /
Marketing
Marketing
09
Sep
Star Trek: A Cult Brand Turns 50
THE BIG IDEA: In its first 25 years, this cult phenomenon launched three TV series and six films, making billions in the process.
14:28 /
Marketing
26
Aug
The Power of Magic
Magic has always been part of the human story: Magic is part of the rituals of shamans; the ancient Egyptian priesthood; Moses worked magic before Pharaoh's court; magic is weaved into to the cosmic chess game of Greek mythology. Magic reconnects us to the experience of wonder.
29
Jul
22
Jul
Unite Your Company with a Strong Brand Identity
THE BIG IDEA: Develop four statements about your business that will solidify your brand in both your industry and your customersâ minds.
18:48 /
Marketing
15
Jul
8 Brilliant Retail Ideas That Are Worth Stealing
THE BIG IDEA: Â Update your brand with these hot retail strategies.Â
12:30 /
Marketing
08
Jul
Sharing The Spotlight: Customers Are The New Celebrities
THE BIG IDEA: Real customers are today's stars.
16:35 /
Marketing
27
May
Delight Your Customers Before Your Competitors Do
THE BIG IDEA: Here are four ways to delight your best customers and make them feel like a VIP.
21:15 /
Marketing
20
May
7 Rules to Grow Your Business
THE BIG IDEA: Cult Brands reveal seven strategies any business can use to grow bottom-line profits. If you're ready to expand your business, follow these effective business practices.
17:10 /
Marketing
22
Apr
The Reason Behind Businessesâ New Need for Speed
THE BIG IDEA: Are your ready for change? Business is speeding up faster and faster. Get ready for change and your brand will survive and thrive.