The Big IDEA: Master people skills and harness the power of body language to start conversations with anyone, anywhere, anytime. 
THE BIG IDEA: In its first 25 years, this cult phenomenon launched three TV series and six films, making billions in the process.
Magic has always been part of the human story: Magic is part of the rituals of shamans; the ancient Egyptian priesthood; Moses worked magic before Pharaoh's court; magic is weaved into to the cosmic chess game of Greek mythology. Magic reconnects us to the experience of wonder. 
THE BIG IDEA: Develop four statements about your business that will solidify your brand in both your industry and your customers’ minds. 
THE BIG IDEA: Real customers are today's stars. “When people appear to be something other than good and decent, it is only because they are reacting to stress, pain, or the deprivation of basic human needs such as security, love, and self-esteem. The greater our need for food or safety or affection or self-esteem,...
How well does your business embody your brand?