Videos Tag

09 Mar

Business leaders instinctively know that customer loyalty is important, but many feel it is a fruitless endeavor to try to truly win the hearts and minds of their customers. Instead, the "merchant mind" takes over and the focus becomes on the next transaction instead of...

00:21 / Marketing
09 Mar

The Cult Branding team joined HOGs from around the world in Milwaukee for the 105th Anniversary event to learn more about their love for Harley-Davidson. How does Harley Davidson do it? Knowingly or not, they follow the Seven Rules of Cult Brands.   Where to go from here Happy 105th...

00:15 / Marketing