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Creativity

The Hidden Truth About Creativity

“Choose a job that you love and you’ll never work a day in your life.” I think we’ve all heard that before. But, I think it’s bullshit. I love cooking, owning restaurants, and working with people every day. But, it’s very difficult at times. It’s long hours standing on your feet, doing repetitive tasks. It’s late nights and early mornings. It’s being behind the scenes. And, it’s a thankless job sometimes. But, it’s something that I truly love. It’s something that brings me happiness every day and it’s a happiness that I can share.

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August 4, 2017 by

The Power of Play

The-Power-of-Play
THE BIG IDEA: Play is essential for creativity, collaboration, and positive mental health. This article explores how a more playful attitude can elevate your business.

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Somehow, many of us have come to associate business with seriousness.

The mindset is: Playfulness is childish. Adults are serious; business professionals even more so.

When you were a child, your parents might have told you: “Stop playing around!”

And you just might have listened too well.

Play and playfulness, however, are incredibly important for both your work and your organization.
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February 26, 2016 by

Unleash the Power of the Imagination

Unleash-the-power-of-the-imagination
THE BIG IDEA: The imagination is perhaps your most underutilized resource that, if tapped, can transform your organization through innovation and forever alter the course of your business.

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In a 1929 interview, Albert Einstein said: “Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution.”

Do you think he was correct?
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November 6, 2015 by

Use the Six Thinking Hats for Better Meetings

six-thinking-hats
THE BIG IDEA: Conducting more effective meetings is a constant challenge. How do you manage conflict and internal tensions while enhancing ideation and collaboration? Use the Six Thinking Hats.

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Do your meetings often become a political dance of excuse making? Do you consider most meetings you attend to be highly productive and results-oriented or are they mediocre and unnecessary?
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May 22, 2015 by

The Social Side of Social Media: Can You Crowdsource Creativity?

We’ve got to hand it to Mountain Dew.  They’re trying so hard to do social media right—especially when it comes to listening to their customer base and soliciting creative insights from the people who actually love their products. If there was a direct relationship between efforts and results, someone in the Mountain Dew PR team would be getting top honors right about now.

But something’s not working quite right.  Mountain Dew was searching for a name for their new green-apple flavored soda. They turned to the masses, and the masses responded—not always a guaranteed thing in this world! Unfortunately, the masses didn’t respond with really brilliant, insightful, sales-generating names for the soon-t0-be-debuted beverage.
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August 15, 2012 by