THE BIG IDEA: 2017 is here. It’s time to think on, plan for, mitigate against, and dream about what your customers will need, want and LOVE in the year ahead. Continue Reading
THE BIG IDEA: An optimistic, non-zero-sum approach is a smart way to avoid turf wars, fuel workplace collaboration, and unite teams around common solutions. Continue Reading
Magic has always been part of the human story: Magic is part of the rituals of shamans; the ancient Egyptian priesthood; Moses worked magic before Pharaoh’s court; magic is weaved into to the cosmic chess game of Greek mythology. Magic reconnects us to the experience of wonder.Continue Reading
THE BIG IDEA: Develop four statements about your business that will solidify your brand in both your industry and your customers’ minds.Continue Reading